Bitter Taste Receptors can kill cancer?

And a topical anesthetic can activate it. PREMIUM CONTENT subscriber access

Ectopic olfactory/taste receptors are found throughout the human body. In particular, the Bitter ‘taste’ receptor [T2] abides in sinuses and lung linings. They are also involved in innate immunity, thyroid function, cardiac physiology, and sperm.

Tasty Genes: Diverse Receptors Mediate Distinct Taste Modalities. M. Mhlanga, C. Zuker

I described these receptors in my past newsletters:

Now we have a new article reporting use of this cellular route to induce cell death in squamous cell cancers of the head and neck.